Experience Workshop (CX)

April 18th, 2019

Intercontinental Hotel, Riyadh KSA


CX is the cornerstone of any digital transformation strategy. Enhanced Customer experience will be the key differentiator in creating and delivering successful customer acquisition, management and retention. In the workshop we aim to demystify Customer experience journey through the stories shared by major experts.

Join your colleagues and peers at this by invitation only workshop and discover useful insights that can be put into action in any leading consumer focused organizations.

Register Now

Who Should Attend

• Chief Marketing Officer
• Chief Digital Officer
• Head of Digital Transformation
• Head /VP/General Manager Customer Experience
• Head/General Manager /VP Marketing
• Head of Retail
• Branding & Communications Leaders

Which Industries / Organizations Should Attend

• Banking
• Financial Services
• Insurance
• Retail
• Utilities
• Telecom
• Government

Working Agenda
8:30 – 9:30 Registration, Welcome Refreshments & Networking
9:30 – 9:50 The Impact of Effective Personalization
9:55 – 10:15 The Power of Customers Voice in the Future of Business

• Voice of Customer (VoC) is a key performance metric that should matter to your business.
• Use VoC metrics to transform customer experience for ultimate competitive advantage.
• Listen, analyze and act on customer insights from all channels to improve revenues and profit margins.

10:20 – 10:40 Building Experiences That Drive Business Performance
10:45 – 11:30 Mid Morning Coffee Break

11:30 – 11: 50 AR & VR for CX

11:55 – 12:15 The ROI of Automation: Why Speed Defines your Customer Service Experience

• From Bots to Enterprise Virtual Assistants.
• Knowledge Management & Communities – The source of Truth
• Robotics Co-Working with Employees.

12:20 Networking luncheon